The Range
Jute Flower Rug Boho - Natural
£35
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Description
This rug caught your eye too? Featuring a natural material that's been braided to create a pretty flower shape, adding an on-trend boho vibe to the home. Perfect for dressing up plain floors, from the kitchen to bedroom, keep it as a centrepiece or use to show off a large plant. This rug is not suitable for bathrooms or wet surfaces as it has no anti-slip backing.
Our Stylist Says
I love the jute flower rug for its natural, earthy aesthetic and tactile texture, which instantly adds warmth and character to a space. It’s particularly well-suited for boho or relaxed interiors, but its neutral tones also make it versatile enough to complement Scandi or eclectic styles. Practical styling tips include layering it under a coffee table or dining area to create a cosy zone, and pairing it with textured cushions or throws to enhance its natural vibe. Due to the durability of jute, it’s a great choice for high-traffic areas, but I’d recommend avoiding areas prone to moisture to maintain its best appearance.
Clara Reynolds
Flitch Interior Stylist
Dimensions
Dimensions can be found on The Range's websitehere
About The Range
Founded in 1989, The Range is the fastest growing retailer in the UK with an extensive selection to cater to a variety of styles and budgets. The Range provides affordable and quality products to enhance your living space.
In 1980, Chris Dawson set up a simple open-air market stall in Plymouth. By 1989, this entrepreneurial spirit led to the opening of the very first physical store on Billacombe Road, originally named "C.D.S. Superstores". However, in the early '90s, a rebranding took place, introducing "The Range" to the world.
Today, with a whopping 200+ stores across the UK, The Range boasts an impressive selection of over 65,000 products, spreading across 16 diverse departments, all dedicated to enhancing homes and lifestyles.
Chris Dawson, the brain behind The Range, held the CEO position from 1989 to 2017. With a flair for business, Chris's achievements haven't gone unnoticed. He was even ranked fifth in a survey of Britain's Top 100 Entrepreneurs.
Under his leadership, The Range has not only thrived locally but has also hinted at European expansion dreams, envisioning a staggering 1,000 stores across the continent.
You can find The Range in many places, mostly outside town centres, but also in shopping areas. Some stores have a coffee shop called "Dee Dee's", and others even have a food section from Iceland. And if you like online shopping, The Range has got you covered there too with a big online store.
Humble Beginnings
In 1980, Chris Dawson set up a simple open-air market stall in Plymouth. By 1989, this entrepreneurial spirit led to the opening of the very first physical store on Billacombe Road, originally named "C.D.S. Superstores". However, in the early '90s, a rebranding took place, introducing "The Range" to the world.
Today, with a whopping 200+ stores across the UK, The Range boasts an impressive selection of over 65,000 products, spreading across 16 diverse departments, all dedicated to enhancing homes and lifestyles.
A Visionary Leader
Chris Dawson, the brain behind The Range, held the CEO position from 1989 to 2017. With a flair for business, Chris's achievements haven't gone unnoticed. He was even ranked fifth in a survey of Britain's Top 100 Entrepreneurs.
Under his leadership, The Range has not only thrived locally but has also hinted at European expansion dreams, envisioning a staggering 1,000 stores across the continent.
More Than Just Stores
You can find The Range in many places, mostly outside town centres, but also in shopping areas. Some stores have a coffee shop called "Dee Dee's", and others even have a food section from Iceland. And if you like online shopping, The Range has got you covered there too with a big online store.