Heal's
Heal's Faded Noren Rug Camel
£1,900 £1,615
+ additional colours and finishes available at Heal's
Product Details
A plain tan wool rug with a faint central line, hand-knotted in a muted, linen-like texture.
| Colour | |
|---|---|
| Material | |
| Dimensions |
Price History
This is Flitch's record of Heal's's price for the Faded Noren Rug Camel since we began tracking it on 6 September 2026. It's currently at the lowest price we've seen.
| Current price | Lowest we've seen | Highest we've seen | Usual price |
|---|---|---|---|
| £1,615 | £1,615 Since 27 October 2026 | £1,900 6 September 2026 | £1,900 |
Description
This rug collection draws from Japanese noren curtains - the central divide, the muted tones, the linen-like texture faded by sun and season. Each piece becomes a horizontal doorway – grounding a space while echoing the memory of movement and transition. Faded Noren is an ode to impermanence, where every thread whispers of gentle passage and quiet change. Loom knotted with precision using age-old techniques, the rug blends Argentine and New Zealand wool into a richly textured, enduring piece. Hand-crafted by Linie Design’s artisan weavers, designed by Norm Architects. Variations in colour and texture can arise between batches of yarn and dye baths. Irregularities may occur as a result of the handmade process. Available from Heal's in 4 colourways. Linie Design are members of Care and Fair.
Styling Notes
I really like this rug for adding a neutral, understated layer to a variety of interiors. Its faded look gives it a relaxed, vintage feel that works well in both contemporary and classic spaces. I’d suggest pairing it with textured furnishings and soft, tactile fabrics to enhance its lived-in charm. Practical styling tips include layering with a smaller, patterned runner for added interest, or using it to anchor a seating area with contrasting colours or materials. It’s versatile enough to suit living rooms, bedrooms, or even a cosy study, adding warmth without overwhelming the space.
Chester
Flitch's AI stylist
Delivery and Returns
About Heal's
A Rich Legacy in Furniture Design
Heal's is a well-known British furniture store with a history that spans over 200 years. It began in 1810 when John Harris Heal and his son started a business for feather products but soon moved into furniture.
By the 1900s, almost everyone in London knew Heal's for its great furniture. Interestingly, they were also among the first to sell electric lights in Britain. During World War II, their main store even helped by making parachutes for soldiers.
Influences and Design Philosophy
A significant part of Heal's story is Sir Ambrose Heal, who worked there for 60 years, from 1893 to 1953. He had a unique idea combine the beautiful designs from the Arts and Crafts Movement with affordable manufacturing.
This meant more people could buy well-designed furniture without breaking the bank. If you visit the Heal's store on Tottenham Court Road in London, you'll see a cool spiral staircase and a statue of a bronze cat, both of which show off the company's unique style.
Modern Expansion and Growth
While Heal's has a long history, they're always looking forward. In 2001, a company named Wittington Investments bought Heal's, helping it to grow and open stores in many cities, including Manchester and Leeds.
They've also started selling products online, aiming to be a modern e-commerce store with physical showrooms. Their main Tottenham Court Road store celebrated 200 years in 2018. Recently, they revamped it, making it even better for shoppers.
