Habitat Vida Cotton Flatweave Rug - 170x240cm -Multicoloured
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Habitat
Habitat Vida Cotton Flatweave Rug - 170x240cm -Multicoloured
Out of Stock
Price History
Description
The Vida large multi-coloured wool flat weave rug is a dazzling design, created in house and featuring multiple patterns in bold and pastel hues. The chunky rug is made from a wool-rich blend and its design was inspired by traditional kilims; it makes a great addition to an open-plan living space or a play room. A Vida flat weave cotton rug in tonal shades of blue with yellow detailing is also available and both rugs are exclusive to Habitat. 85% wool, 15% cotton. Non-slip backing. Spot clean only. Multicoloured traditional killim design.
Our Stylist Says
I love this flatweave rug for its vibrant, multicoloured pattern that instantly lifts a space with colour and texture. Its lightweight design makes it versatile and easy to place in various interiors, from boho-luxe living rooms to eclectic bedrooms. The pattern lends itself well to layered styling-pair it with neutral furnishings to let the rug become the focal point, or complement it with coordinating cushions and throws for a cohesive look. Practical tips include using this rug in high-traffic areas, as its flatweave construction is durable and easy to clean, and layering it over wooden or natural flooring to add warmth and visual interest. Overall, a great statement piece that adds personality without overwhelming your decor.
Clara Reynolds
Flitch Interior Stylist
Dimensions
Dimensions can be found on Habitat's website here
About Habitat
The Birth of Habitat
In 1964, Sir Terence Conran founded Habitat in London, aiming to bring a fresh European touch to UK home decor.
The first store, located on Fulham Road in Chelsea, became the blueprint for all Habitat stores to come. The store stood out with its distinct design, and was famously known for selling affordable pasta storage jars just as the pasta market began booming in the UK.
Rapid Expansion & Legacy
Habitat grew swiftly in the UK during the 1960s and even crossed borders with its first international store in Paris in 1973.
The brand's journey through the decades saw various mergers and acquisitions, including its integration with Sainsbury's Group in 2017.
Habitat's innovation extended beyond products; they even launched a mail-order system in 1966 and initiated the concept of flat-pack furniture in 1971.
Celebrating its rich history, the brand marked its 50th anniversary in 2014 by collaborating with past designers and commissioning a special logo.
Innovation & Collaboration
Habitat has always been at the forefront of modern design. Throughout its history, the brand has been renowned for its collaborations with acclaimed artists and designers, ensuring it consistently offers unique, limited-edition collections.
Under the umbrella of the Sainsbury's Group since 2017, Habitat continues its tradition of merging contemporary aesthetics with functional design, solidifying its reputation as a leading name in home furnishings.
