Boho Sofa
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Loaf
Boho Sofa
Out of Stock
Price History
Description
Here's our recipe for this beauty. Blend our favourite curvy features with some deep-button DNA. And then crank up the squidge.
Our Stylist Says
I love this sofa for its classic Chesterfield-inspired design, which instantly adds a touch of timeless elegance to any living space. It works particularly well in boho or eclectic interiors, where its soft, neutral tone can be complemented with layered textiles, colourful cushions, and statement rugs. In more modern settings, pairing it with minimalist furniture creates a balanced, sophisticated look. Practical styling tips include adding throws or cushions in textures like velvet or linen for warmth and comfort, and placing it against a patterned or textured wall to make it stand out as a focal point. Its relatively neutral colour also makes it versatile enough to adapt to changing styles and colour schemes over time.
Lina Chen
Flitch Interior Stylist
Dimensions
Dimensions can be found on Loaf's website here
About Loaf
From Beds to Diverse Furniture
Loaf is a popular British furniture store that started as "The Sleep Room" by Charlie Marshall in 2008. Charlie used money from selling his old business and his savings to start it.
At first, they just sold beds, with Charlie researching 187 mattress and bed factories to ensure only the best products. But by 2012, they began selling other furniture like sofas, chairs, and lights, which led to its rebranding as "Loaf."
Their growth was so impressive that by 2013, they ranked 40th on the Sunday Times Fast Track 100, becoming the 3rd fastest growing retailer in the UK.
Sustainability and Ethical Approach
Loaf's commitment to the environment and ethical practices is evident in their efforts to ensure sustainable sourcing. They aim for all their materials to be responsibly sourced or derived from recycled materials by 2025.
For instance, the timber in their sofa frames comes from responsibly managed forests. Additionally, they're working towards reducing their carbon emissions, improving packaging to be 100% recyclable, and respecting animal welfare.
Notably, their wool will be certified to the Responsible Wool Standard by 2023. Loaf also ensures that all their employees, or 'Loafers,' are paid at least the 'real' Living Wage.
Locations and Community Engagement
Presently, Loaf boasts ten showrooms, uniquely referred to as 'slowrooms,' mainly around London. Beyond just business, they're active in community engagement.
They have partnered with St Mungo's, a leading UK charity, aiming to spend 10,000 hours over the next three years volunteering and raising funds to combat homelessness.
