Dunelm
Yinka Ilori Kaleidoscope Wool Rug
£179
Price History
Description
**Yinka Ilori x Dunelm** * 100% Hand crafted wool * Dense wool loop pile * Floral traditional pattern Introducing Yinka Ilori x Dunelm. Our new and exclusive collaboration with artist and designer Yinka Ilori celebrates playful design with original pieces you can make your own. Inspired by similarities between Yinka's London upbringing and Dunelm's origin on Leicester market, the collection remixes and reimagines nostalgic shapes, colours, and themes. The Beautifully hand-crafted Kaleidoscope Rug is Inspired by the rhythms of nature featuring a Kaleidoscope of colour in a bold floral design, finished with a contrasting border that perfectly complements this piece. This Dense 100% wool design is expertly crafted using a handmade wool loop technique, creating a beautiful texture bobble effect that enhances the bold floral design. Add a layer of warmth and playful design to your home with Yinka Ilori x Dunelm. The Rug Pictured is: 160x230cm. Why Wool? Choose wool for its natural durability, cosy warmth, and easy maintenance. Naturally resilient, wool fibres bounce back easily, making them ideal for high-traffic areas. They also act as a natural sound and heat insulator, helping to create a quieter, cosier space. Shedding: What to Expect (and How to Manage It)As a natural wool product, you may notice shedding and an odour at first, this is completely normal! Shedding happens because loose surface fibres are working their way out, which is a natural part of wool’s settling process and does not mean anything is wrong. Over time, the fibres will tighten, leaving you with a strong, long-lasting, and beautiful rug. Any initial odour will dissipate quickly as the rug airs out, giving you the cosy comfort wool is known for. Tips to reduce shedding:Vacuum gently using suction only, avoid brushes or beaters as these can pull the fibres and prolong shedding. Rotate regularly for even wear. Trim loose fibres with scissors – never pull. Blot spills gently as scrubbing can cause fibre breakage.
Our Stylist Says
I love the Yinka Ilori Kaleidoscope Wool Rug for its bold, playful pattern that adds a burst of colour and character to any room. It works particularly well in eclectic, modern, or boho interiors where statement pieces can really shine. To style it effectively, I’d suggest keeping surrounding furniture and accessories simple and neutral to let the rug be the focal point - perhaps pairing it with plain walls and understated furniture. Practical tips include placing it in living rooms or bedrooms where it can be admired up close, and making sure it’s properly fitted with a non-slip underlay for safety and longevity. It’s a fantastic way to inject vibrancy and personality into your space without overwhelming it.
Lina Chen
Flitch Interior Stylist
Dimensions
Dimensions can be found on Dunelm's website here
About Dunelm
A Legacy of Home Comfort Dunelm's Journey
Dunelm isn't just another store; it's a British legacy. Kicked off in 1979 by the dynamic duo, Bill and Jeany Adderley, what began as a simple market stall in Leicester transformed into one of the UK's most prominent home furnishings retailers.
Fast forward a bit, and their first brick-and-mortar store sprang to life in Leicester in 1984. Dunelm didn't stop there, making waves throughout the decades, innovating and expanding, launching an online shopping experience, and securing its place on the London Stock Exchange.
More than Just Products...A Personal Touch
With a whopping 177 stores across the UK, Dunelm isn't just about selling items; it's about crafting experiences. Many of their stores come with cosy Pausa cafes, offering a space to relax and refuel.
And if you've ever felt like joining a community, they've got dedicated Facebook groups for each store locality. It's not just about buying a product; it's about being part of the Dunelm family. Their online platform seamlessly complements their in-store experience, promising product availability and varied delivery options.
Sustainability and Future Thinking
But Dunelm is more than its rich history and expansive product range. At its core, the company is committed to creating that heartfelt sensation of truly being at home. They've placed a solid emphasis on making responsible, long-term decisions that prioritise our environment and cherish future relationships.
85% of their growth over the past five years is credited to market share gains, underscoring their commitment to sustainability and quality.
With over 50,000 products, many of which carry the Dunelm brand or are exclusive, they promise style, quality, and an increasing emphasis on eco-friendly credentials.
