Loaf
Wodge Modular Chaise Sofa
£4,295
+ additional colours and finishes available at Loaf
Price History
Description
One for the hardcore softies. This laid-back hunk of loaf has to be the perfect afternoon nap spot, no?
Our Stylist Says
I really like this modular chaise sofa because of its versatility and clean lines, making it a great anchor piece for both modern and contemporary interiors. It works particularly well in open-plan living spaces where flexibility in arrangement is key-you can configure it to suit your room layout, whether as a cosy corner or a larger lounging area. My styling tip would be to keep the surrounding decor simple to let the sofa stand out-think neutral cushions, textured throws, and minimal accessories. Pairing it with a statement rug or a few plants can also help create a warm and inviting atmosphere without overcrowding the space.
Sienna Brooks
Flitch Interior Stylist
Dimensions
Dimensions can be found on Loaf's website here
About Loaf
From Beds to Diverse Furniture
Loaf is a popular British furniture store that started as "The Sleep Room" by Charlie Marshall in 2008. Charlie used money from selling his old business and his savings to start it.
At first, they just sold beds, with Charlie researching 187 mattress and bed factories to ensure only the best products. But by 2012, they began selling other furniture like sofas, chairs, and lights, which led to its rebranding as "Loaf."
Their growth was so impressive that by 2013, they ranked 40th on the Sunday Times Fast Track 100, becoming the 3rd fastest growing retailer in the UK.
Sustainability and Ethical Approach
Loaf's commitment to the environment and ethical practices is evident in their efforts to ensure sustainable sourcing. They aim for all their materials to be responsibly sourced or derived from recycled materials by 2025.
For instance, the timber in their sofa frames comes from responsibly managed forests. Additionally, they're working towards reducing their carbon emissions, improving packaging to be 100% recyclable, and respecting animal welfare.
Notably, their wool will be certified to the Responsible Wool Standard by 2023. Loaf also ensures that all their employees, or 'Loafers,' are paid at least the 'real' Living Wage.
Locations and Community Engagement
Presently, Loaf boasts ten showrooms, uniquely referred to as 'slowrooms,' mainly around London. Beyond just business, they're active in community engagement.
They have partnered with St Mungo's, a leading UK charity, aiming to spend 10,000 hours over the next three years volunteering and raising funds to combat homelessness.
