Dunelm
William Morris At Home Willow Bough Runner
£109
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Description
* Fully machine washable * Luxe feel velvet texture * Soft printed pile * Timeless "Willow Bough" design The William Morris at Home At Home Willow Bough Washable Runner features one of William Morris’s favourite and most recognisable patterns. Originally designed as a wallpaper in 1887 and adapted for fabric in 1895, this traditional block printed design features a diagonal branch pattern inspired by the natural willow form. Crafted with a supersoft velvet-like texture, this rug offers a luxurious feel underfoot and is fully machine washable, combining timeless elegance with modern practicality. It seamlessly blends heritage design with everyday comfort, inviting the spirit of nature into your home. The Rug Pictured is: 75x300cm Care Instructions: Shake or vacuum to remove and loosen fibres, dirt and debris using a nozzle attachment. In the case of spillage, blot with a clean cloth. Place into the washing machine on a gentle cycle at 30 degrees and air-dry flat. For best results lay flat and reshape as soon as possible. We recommend our small and medium size washable rugs up to 120 x 170 will fit most washing machines sizes between 8 - 10kg. Please check your manufacturer guidelines before washing and do not overload the drum. For Large and High pile washable rugs a laundrette service may be required.
Our Stylist Says
Lina Chen
Flitch Interior Stylist
Dimensions
Dimensions can be found on Dunelm's websitehere
About Dunelm
A Legacy of Home Comfort Dunelm's Journey
Dunelm isn't just another store; it's a British legacy. Kicked off in 1979 by the dynamic duo, Bill and Jeany Adderley, what began as a simple market stall in Leicester transformed into one of the UK's most prominent home furnishings retailers.
Fast forward a bit, and their first brick-and-mortar store sprang to life in Leicester in 1984. Dunelm didn't stop there, making waves throughout the decades, innovating and expanding, launching an online shopping experience, and securing its place on the London Stock Exchange.
More than Just Products...A Personal Touch
With a whopping 177 stores across the UK, Dunelm isn't just about selling items; it's about crafting experiences. Many of their stores come with cosy Pausa cafes, offering a space to relax and refuel.
And if you've ever felt like joining a community, they've got dedicated Facebook groups for each store locality. It's not just about buying a product; it's about being part of the Dunelm family. Their online platform seamlessly complements their in-store experience, promising product availability and varied delivery options.
Sustainability and Future Thinking
But Dunelm is more than its rich history and expansive product range. At its core, the company is committed to creating that heartfelt sensation of truly being at home. They've placed a solid emphasis on making responsible, long-term decisions that prioritise our environment and cherish future relationships.
85% of their growth over the past five years is credited to market share gains, underscoring their commitment to sustainability and quality.
With over 50,000 products, many of which carry the Dunelm brand or are exclusive, they promise style, quality, and an increasing emphasis on eco-friendly credentials.