Loaf
Squishblocks Modular Sofa
£3,595
Price History
Description
A plump-free squish fest, this modern-looking modular is as comfy as they come. Sink in and spread out.
Our Stylist Says
The Squishblocks is a versatile choice for modern and casual interiors, thanks to its modular design and inviting silhouette. I love how easily it can be reconfigured to suit different room layouts, making it perfect for both cosy family spaces and open plan living areas. Its soft, understated colour works well with a variety of colour schemes, from neutral tones to more vibrant palettes. For styling, consider layering with textured cushions and throws to add depth, and place it alongside sleek coffee tables or statement rugs for a balanced look. This sofa's adaptable nature also lends itself well to informal settings, making it a practical and stylish addition to contemporary homes.
Evan Carter
Flitch Interior Stylist
Dimensions
Dimensions can be found on Loaf's website here
About Loaf
From Beds to Diverse Furniture
Loaf is a popular British furniture store that started as "The Sleep Room" by Charlie Marshall in 2008. Charlie used money from selling his old business and his savings to start it.
At first, they just sold beds, with Charlie researching 187 mattress and bed factories to ensure only the best products. But by 2012, they began selling other furniture like sofas, chairs, and lights, which led to its rebranding as "Loaf."
Their growth was so impressive that by 2013, they ranked 40th on the Sunday Times Fast Track 100, becoming the 3rd fastest growing retailer in the UK.
Sustainability and Ethical Approach
Loaf's commitment to the environment and ethical practices is evident in their efforts to ensure sustainable sourcing. They aim for all their materials to be responsibly sourced or derived from recycled materials by 2025.
For instance, the timber in their sofa frames comes from responsibly managed forests. Additionally, they're working towards reducing their carbon emissions, improving packaging to be 100% recyclable, and respecting animal welfare.
Notably, their wool will be certified to the Responsible Wool Standard by 2023. Loaf also ensures that all their employees, or 'Loafers,' are paid at least the 'real' Living Wage.
Locations and Community Engagement
Presently, Loaf boasts ten showrooms, uniquely referred to as 'slowrooms,' mainly around London. Beyond just business, they're active in community engagement.
They have partnered with St Mungo's, a leading UK charity, aiming to spend 10,000 hours over the next three years volunteering and raising funds to combat homelessness.
