Slowcoach Sofa
Enter your email address to be notified when this item is back in stock
Loaf
Slowcoach Sofa
Out of Stock
Price History
Description
This is one of the loafiest, comfiest sofas we've ever created. Get down and deep: it's a sofa for sitting in rather than on.
Our Stylist Says
I love the sofa’s understated silhouette and neutral tone, making it a versatile piece for various interiors. It works particularly well in cosy, contemporary spaces or in more traditional homes where it can act as a calming anchor. To style it effectively, consider adding textured cushions or throws in muted hues or subtle patterns to bring warmth and personality without overwhelming its clean lines. Its compact yet comfortable form makes it ideal for smaller living rooms or open-plan spaces where a relaxed, inviting atmosphere is key. Practical tips include pairing it with mid-century or minimalist furniture to keep the look cohesive, and layering your textiles to create visual interest and comfort.
Evan Carter
Flitch Interior Stylist
Dimensions
Dimensions can be found on Loaf's website here
About Loaf
From Beds to Diverse Furniture
Loaf is a popular British furniture store that started as "The Sleep Room" by Charlie Marshall in 2008. Charlie used money from selling his old business and his savings to start it.
At first, they just sold beds, with Charlie researching 187 mattress and bed factories to ensure only the best products. But by 2012, they began selling other furniture like sofas, chairs, and lights, which led to its rebranding as "Loaf."
Their growth was so impressive that by 2013, they ranked 40th on the Sunday Times Fast Track 100, becoming the 3rd fastest growing retailer in the UK.
Sustainability and Ethical Approach
Loaf's commitment to the environment and ethical practices is evident in their efforts to ensure sustainable sourcing. They aim for all their materials to be responsibly sourced or derived from recycled materials by 2025.
For instance, the timber in their sofa frames comes from responsibly managed forests. Additionally, they're working towards reducing their carbon emissions, improving packaging to be 100% recyclable, and respecting animal welfare.
Notably, their wool will be certified to the Responsible Wool Standard by 2023. Loaf also ensures that all their employees, or 'Loafers,' are paid at least the 'real' Living Wage.
Locations and Community Engagement
Presently, Loaf boasts ten showrooms, uniquely referred to as 'slowrooms,' mainly around London. Beyond just business, they're active in community engagement.
They have partnered with St Mungo's, a leading UK charity, aiming to spend 10,000 hours over the next three years volunteering and raising funds to combat homelessness.
