Poppy Cherry Cabana Stripe Ruffled Pillow Cover

Since its creation in 2023 by designer and entrepreneur Josephine Jenno, Casa by JJ has set out to redefine luxury living through artisan home décor rooted in heritage craft. Drawing inspiration from global antiques and centuries-old techniques, the brand collaborates with skilled artisans to produce hand-finished pieces that are rich in character and meaning.

A British Heart, a Global Vision

Based in London, Casa by JJ marries British design sensibilities with international craftsmanship. The collections are designed in the company's West London studio and often nod to traditional design - whether through rattan weaving, classic ceramic shapes, or marquetry detailing - while still feeling fresh and contemporary.

Craft, Sustainability & Storytelling

At the heart of Casa by JJ is a deep respect for artisans and their craft. The brand carefully selects artisans and employs techniques that preserve cultural traditions. The company is also environmentally conscientious: it offsets its carbon emissions (reportedly three times over) and seeks sustainable production methods.

Collections for Everyday & Special Moments

Casa by JJ's collections range from the picturesque Kitchen Garden line - inspired by the quintessential English garden - to elegant cutlery, sculptural vases, framed marquetry, and more. Whether decorating your dining table, styling your mantelpiece, or searching for the perfect gift, each piece is designed to be both beautiful and meaningful.

Why It Matters

Choosing Casa by JJ isn't just about buying a pretty object - it's about supporting artisans, celebrating craft traditions, and investing in pieces that tell a story. The brand's commitment to luxury with purpose makes it a standout in the world of home décor.