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Tiipoi's Jamakhan collection is inspired by Bhavani ‘Jamakkalams’, the colourful and graphic floor-coverings from Bhavani, a town in the Erode district of Tamil Nadu. These over-sized textiles are often used as floor coverings in homes, wedding halls and public events; they were once exchanged with Persian traders for dates and are widely renowned for their high durability. This piece was woven from high-grade Erode cotton yarn and hand-dyed the old-fashioned way in the neighbouring town of Karur. The result is a long-lasting and soft product that is also fade-proof.
I really like the navy and ivory rug because it offers a sleek, modern look with its minimalistic geometric design. It works particularly well in contemporary or Scandinavian-inspired interiors, but can also add a sophisticated touch to more traditional spaces when paired with neutral or muted furnishings. Practical styling tips include layering it under a light wood dining table or in a cosy living room with plush fabrics. To keep it looking its best, opt for furniture with slim legs that won’t trap dirt and consider placing a non-slip pad underneath. Its versatile colour palette makes it an easy addition that can anchor a room without overpowering other design elements.
Imani Lewis
Flitch Interior Stylist
Dimensions can be found on Bombinate.com's website here