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Calling all dog lovers and paw parents - JVL’s Eco Latex Coir Doormat offers a premium quality mat with an adorable design to welcome your house guests. Made from 100% natural coir, jute, and natural latex, it offers excellent scraping qualities for muddy shoes and boots and absorbs water well, meaning your floors stay cleaner for longer. The rubber latex backing reduces the risk of slipping and helps the mat stay flat to the floor with no curling so it’s great for all weathers, all year round, and can be used both outdoors and indoors. With the coir being mechanically twisted for less shedding, the coir strands will stay on your mat and not on the floor and when your doormat has served its purpose, it is 100% biodegradable so the natural coir will disintegrate with one year and the latex compound will disintegrate within five years, subject to soil conditions. Even the packaging and kimbles are recyclable!.
This puppy paw-themed doormat is a practical yet charming choice for welcoming guests, especially in homes with a love of dogs or a cosy, inviting entryway. I love its natural coir material, which is durable and excellent at scraping dirt off shoes, making it both functional and stylish. It works well in a variety of entrances, from country cottages to modern urban homes, adding a touch of warmth and personality. To style it effectively, I’d recommend pairing it with understated, neutral-coloured accessories in the porch or hallway to let the playful paw print stand out. It’s particularly perfect for casual, rustic, or eclectic exteriors and can be complemented by potted plants or rustic furniture for a welcoming, outdoorsy feel.
Anaya Kapoor
Flitch Interior Stylist
Dimensions can be found on Dunelm's website here