Dunelm
Jute Boucle Rug
£139
+ additional colours and finishes available at Dunelm
Price History
Description
* Jute and wool blend * Hand crafted quality * Flecks of colour create a distinctive, one-of-a-kind look Elevate your home with the timeless appeal of our Jute Boucle Rug, expertly handcrafted from a blend of jute and wool. Designed for durability and style, this rug features subtle flecks of colour woven throughout, making each piece truly unique. Perfect for high-traffic areas, it combines natural texture with classic elegance, an effortless way to add warmth and character to any space. Why Jute? Jute rugs offer a beautifully rustic texture and the fibres are impressively durable, making them perfect for everyday living. Made from natural plant fibres, they’re ideal for dry, indoor spaces—just keep them away from moisture to prevent damp and mildew. The Rug Pictured is 160x230cm. Care Instructions: Natural fibre rugs such as jute, sisal and seagrass are crafted from plant-based materials, so each one is unique and naturally beautiful. Unroll your rug and leave for 24 hours during first use. Maintain your Jute rug by shaking to remove trapped dirt and debris. Vacuum regularly with a nozzle attachment. Cut any loose fibres with scissors, do not pull. Avoid water and cleaning products, as they could damage or fade the rug. For accidental spills blot immediately with a dry white cloth, do not rub as this may stain the fibres. Rotate every few months to prolong the life of your rug.
Our Stylist Says
I love the jute boucle rug for its textured, natural look, which adds warmth and a sense of understated design to a variety of interiors. It works particularly well in casual or neutral schemes, such as boho, Scandi, or coastal styles, where its earthy feel complements natural materials and soft tones. Practical styling tips include layering it over plain wooden or concrete floors to create contrast, or pairing it with minimalist furniture to highlight its textured surface. Keep in mind that boucle rugs can be a little tricky to keep tidy, so practical placement in low-traffic areas or rooms with easy-to-clean flooring is ideal. Overall, this rug makes a versatile addition that brings a relaxed, cosy vibe to any space.
Evan Carter
Flitch Interior Stylist
Dimensions
Dimensions can be found on Dunelm's website here
About Dunelm
A Legacy of Home Comfort Dunelm's Journey
Dunelm isn't just another store; it's a British legacy. Kicked off in 1979 by the dynamic duo, Bill and Jeany Adderley, what began as a simple market stall in Leicester transformed into one of the UK's most prominent home furnishings retailers.
Fast forward a bit, and their first brick-and-mortar store sprang to life in Leicester in 1984. Dunelm didn't stop there, making waves throughout the decades, innovating and expanding, launching an online shopping experience, and securing its place on the London Stock Exchange.
More than Just Products...A Personal Touch
With a whopping 177 stores across the UK, Dunelm isn't just about selling items; it's about crafting experiences. Many of their stores come with cosy Pausa cafes, offering a space to relax and refuel.
And if you've ever felt like joining a community, they've got dedicated Facebook groups for each store locality. It's not just about buying a product; it's about being part of the Dunelm family. Their online platform seamlessly complements their in-store experience, promising product availability and varied delivery options.
Sustainability and Future Thinking
But Dunelm is more than its rich history and expansive product range. At its core, the company is committed to creating that heartfelt sensation of truly being at home. They've placed a solid emphasis on making responsible, long-term decisions that prioritise our environment and cherish future relationships.
85% of their growth over the past five years is credited to market share gains, underscoring their commitment to sustainability and quality.
With over 50,000 products, many of which carry the Dunelm brand or are exclusive, they promise style, quality, and an increasing emphasis on eco-friendly credentials.
