La Redoute
Jelena Hand Woven Fringed Jute Rug
£620 £310
+ additional colours and finishes available at La Redoute
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Description
The Jelena rug. A fine and very decorative rug made of woven jute with embroidered motifs. A style as graphic as it is ethnic with its motifs inspired by the Berber tradition made in a terracotta colour. Its artisan weave blending jute and cotton gives it a textured material that is both raw and refined with subtle nuances of natural and grey tones with a light effect used and stripes on the sides. Providing thermal insulation and sound proofing, a rug will bring a warm feel to your home, structure the space and give you a touch of comfort underfoot. AM.PM rugs are premium quality rugs handmade by craftsmen.. Product Details • 90% jute, 10% cotton • Organic cotton • Craftsmanship: Hand woven • Fringed edging • Weight: 1550g/m²Quality Info • Each piece is made of natural materials, by hand, according to ancestral know-how. There may therefore be slight variations in braiding and colour from one rug to another.. They contribute to the beauty of each piece and make it unique. Care Advice • Vacuum regularly • Clean up any spillages immediately by dabbing with a clean, damp cloth. Dimensions • Width 120 x Length 180cm • Width 160 x Length 230cm • Width 200 x Length 290cm. Home delivery:Available for home delivery. • Cotton from organic farming. Organic farming does not use any chemicals, pesticides, insecticides or GMOs. Produced with minimal impact on biodiversity. • FIBRE FROM A WATER-SAVING CROP. Jute is a material that requires little irrigation and very few phytosanitary products.
Our Stylist Says
Sienna Brooks
Flitch Interior Stylist
Dimensions
Dimensions can be found on La Redoute's website here
About La Redoute
A Legacy of French Fashion
La Redoute has been around for 180 years. It started as a place that made wool products and grew into a popular online store for home and fashion items from France.
They've always tried to bring the unique French style to everyone and have changed with the times, especially in understanding the changing roles of women. For them, it's not just about selling products; it's about celebrating the art of everyday living and the quintessential French "je ne sais quoi".
Sustainability and Environmental Consciousness
La Redoute's commitment to the environment and sustainability is unwavering. They have taken commendable steps like joining the Better Cotton Initiative and ensuring their paper stock comes from sustainably-managed forests.
As a proud member of the Fur Free Retailer Program, they stand against the use of real fur and certain other materials, showcasing their concern for animal well-being.
Their transportation choices, too, echo their eco-conscious ethos. By using means like barges and trains, they actively reduce CO2 emissions, highlighting their drive to make choices beneficial for the planet.
Championing Social Responsibility
Beyond its fashion-forward vision, La Redoute actively champions societal values. Their signature on the UN's Global Compact underscores their commitment to sustainable development.
They take pride in being accessible to all, with their website catering to both the hearing and visually impaired. Moreover, La Redoute's dedication to social causes is evident in their support for equal opportunities, their stand against violence towards women through partnerships like Solfa, and their endeavours to empower employees, fostering a culture of responsible entrepreneurship.
