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Helm is a signature design by AMPM. An exclusive creation, anchored in the brand's DNA. More than a bed linen, Helm reflects a true art of living. Made in Portugal.Very soft, slightly wrinkled, washed hemp is fresh in summer and comfortable in winter. Easy to live with, it does not iron and retains its softness and qualities over time.. Product Details • 100% hemp • Washed hemp • Double stitching • Made in Portugal.Care Advice Follow our care tips to maintain the quality of your laundry • Machine washable at 40°C • Tumble dry at low temperature • Iron at low temperature • Do not dry clean. Dimensions • 50 x 70cm: Rectangular pillowcase • 65 x 65cm: Square pillowcase • MADE IN PORTUGAL. • EUROPEAN HEMP. Hemp is a material that requires little irrigation and very few phytosanitary products. The fibre in this product was grown in Europe. • OEKO-TEX® Standard 100. Standard 100 certification by OEKO-TEX® tests textile products for harmful substances via an independent, international label.
I love the Helm pillowcase for its natural, eco-friendly appeal, thanks to its 100% washed hemp fabric. It works especially well in relaxed, contemporary, or boho interiors where earthy textures and sustainable materials are appreciated. Its understated style pairs effortlessly with linen, cotton, or other neutral textiles, making it versatile for both bed and sofa decor. For a styled look, consider mixing it with other soft cushions in coordinating shades or adding tactile layers like textured throws. Practical tips include keeping its natural creases intact for a lived-in feel or ironing for a crisp, fresh look depending on your aesthetic. Overall, it’s a simple yet stylish pick for those who prefer organic materials with a laid-back vibe.
Lina Chen
Flitch Interior Stylist
Dimensions can be found on La Redoute's website here