
Heal's
Heal's Series 7 Swivel Armchair
£1,899 £1,519
Price History
Description
The Series 7™ Armchair is an enduring icon of Danish design. This fully upholstered edition brings added softness and comfort to its distinctive curved silhouette, complemented by slender armrests and an elegant Chrome base. Available in a choice of grace or essential leather, the upholstery enhances the chair’s sculptural form while bringing rich texture and character to dining spaces, home offices and contemporary interiors. Designed by Arne Jacobsen in 1955, with the iconic Series 7™ silhouette enhanced by slender armrests and full upholstery. Fully upholstered for a softer, more tactile expression. Set on a slender chrome steel base, creating a refined contrast with the generously upholstered seat and backrest.
Our Stylist Says
I love this swivel armchair for its contemporary take on ergonomic comfort, making it a versatile addition beyond just dining. It works particularly well in modern and minimalist interiors where its sleek silhouette can serve as both a statement piece and a functional seat. Practical styling tips include pairing it with a neutral colour palette to highlight its shape or contrasting it with bold textiles for visual interest. Its adjustable height and mobility make it ideal in home offices or relaxed dining areas where flexibility is key. Overall, a smart choice for those seeking comfort without compromising on style.
Anaya Kapoor
Flitch Interior Stylist
Dimensions
About Heal's
A Rich Legacy in Furniture Design
Heal's is a well-known British furniture store with a history that spans over 200 years. It began in 1810 when John Harris Heal and his son started a business for feather products but soon moved into furniture.
By the 1900s, almost everyone in London knew Heal's for its great furniture. Interestingly, they were also among the first to sell electric lights in Britain. During World War II, their main store even helped by making parachutes for soldiers.
Influences and Design Philosophy
A significant part of Heal's story is Sir Ambrose Heal, who worked there for 60 years, from 1893 to 1953. He had a unique idea combine the beautiful designs from the Arts and Crafts Movement with affordable manufacturing.
This meant more people could buy well-designed furniture without breaking the bank. If you visit the Heal's store on Tottenham Court Road in London, you'll see a cool spiral staircase and a statue of a bronze cat, both of which show off the company's unique style.
Modern Expansion and Growth
While Heal's has a long history, they're always looking forward. In 2001, a company named Wittington Investments bought Heal's, helping it to grow and open stores in many cities, including Manchester and Leeds.
They've also started selling products online, aiming to be a modern e-commerce store with physical showrooms. Their main Tottenham Court Road store celebrated 200 years in 2018. Recently, they revamped it, making it even better for shoppers.