Heal's
Heal's Flora 4 Seater Sofa Daino Leather Elephant
£5,399
Price History
Description
Soft, undulating curves and sumptuous, plump cushioning come together to create a cocooning effect in the Flora 4 seater sofa. Exclusive to Heal’s and made in Italy, it’s a bold yet elegant design featuring a wraparound backrest to provide an enveloping spot for curling up, together with a subtle ruffled stitching detail for added style. Its webbed base offers three layers of support: high-density foam ensures long-lasting durability; memory foam provides bounce-back shape retention; and a soft top layer creates a premium level of comfort. Better still, it’s available in a selection of our luxurious leathers and fabrics. Complement with other pieces in the collection.
Our Stylist Says
This sofa is a striking statement piece that works beautifully in modern or contemporary interiors, especially ones favouring neutral palettes. I love its bold, sculptural form and the Daino leather adds a sophisticated, soft sheen that elevates any space. Practical styling tips include pairing it with minimalist coffee tables and subtle textured accessories to highlight its sleek lines without overwhelming the room. It also works well with accent cushions in contrasting colours or patterns to add warmth and personality. Keep the surrounding decor simple to let the sofa be the focal point, and consider placing it in a well-lit area to really showcase its design details.
Sienna Brooks
Flitch Interior Stylist
Dimensions
About Heal's
A Rich Legacy in Furniture Design
Heal's is a well-known British furniture store with a history that spans over 200 years. It began in 1810 when John Harris Heal and his son started a business for feather products but soon moved into furniture.
By the 1900s, almost everyone in London knew Heal's for its great furniture. Interestingly, they were also among the first to sell electric lights in Britain. During World War II, their main store even helped by making parachutes for soldiers.
Influences and Design Philosophy
A significant part of Heal's story is Sir Ambrose Heal, who worked there for 60 years, from 1893 to 1953. He had a unique idea combine the beautiful designs from the Arts and Crafts Movement with affordable manufacturing.
This meant more people could buy well-designed furniture without breaking the bank. If you visit the Heal's store on Tottenham Court Road in London, you'll see a cool spiral staircase and a statue of a bronze cat, both of which show off the company's unique style.
Modern Expansion and Growth
While Heal's has a long history, they're always looking forward. In 2001, a company named Wittington Investments bought Heal's, helping it to grow and open stores in many cities, including Manchester and Leeds.
They've also started selling products online, aiming to be a modern e-commerce store with physical showrooms. Their main Tottenham Court Road store celebrated 200 years in 2018. Recently, they revamped it, making it even better for shoppers.
