Nordic Nest
HAY Backflip Chair chair Cedar green lacquered beech
£229
+ additional colours and finishes available at Nordic Nest
Price History
Description
Backflip Chair chair by HAY is a smart and flexible chair that combines innovative function with Scandinavian design. Designed by Gudmundur Ludvik and made of solid wood with a moulded plywood backrest, the chair offers both high comfort and a clean, minimalist expression. The integrated folding mechanism in the backrest allows the chair to be easily folded for convenient storage or hung up when not in use. With its ergonomic design and thoughtful construction, Backflip Chair works just as well at the dining table as in the kitchen or other parts of the home where flexible, space-saving furnishing is appreciated.
Our Stylist Says
I love this chair for its modern yet understated aesthetic; the fresh cedar green lacquered beech makes it a versatile addition to both contemporary and Scandi-inspired interiors. It works particularly well in casual dining spaces, playrooms, or even as an accent in a home office. Styling tips include pairing it with a wooden or marble-topped table for a cohesive look, or mixing with patterned textiles for a more eclectic vibe. Practical, durable, and easy on the eye, this chair is ideal for everyday use while adding a subtle pop of colour without overpowering the space. It’s a style staple that combines form and function effortlessly.
Lina Chen
Flitch Interior Stylist
Dimensions
Dimensions can be found on Nordic Nest's website here
About Nordic Nest
An Odyssey in Scandinavian Design
Established in 2002, Nordic Nest underwent a transformation in name from Scandinavian Design Center in 2019. However, its core ethos remained unchanged - to introduce the world to the elegance and simplicity of Scandinavian interior design.
Today, it's not just a brand; it's a hallmark of premium Nordic design, offering a selection of over 30,000 products. From classic iconic pieces to contemporary marvels, the company provides a design experience that captures the very essence of a Scandinavian home - personal, timeless, and filled with memories.
Commitment to Corporate Responsibility and Sustainability
Nordic Nest isn't just about aesthetics; it's also about ethics. The company stands firm on its corporate social responsibility, emphasising employee well-being, promoting diversity and gender equality, and ensuring that business practices are transparent and ethical.
They're also making strides in environmental efforts, always seeking to reduce their carbon footprint. This focus on sustainability and corporate responsibility isn't just for today, but with an eye on the future, ensuring that both their designs and their business practices stand the test of time.
Bridging Cultures Through Translation
In today's interconnected world, language shouldn't stand in the way. To ensure their customers around the world can easily browse and shop, Nordic Nest partnered with Contentor, a company specialising in translations, to offer their website in multiple languages.
Their online shop, now available in ten languages, shows their commitment to localised content, ensuring that every visitor feels a personal connection.
Working with Contentor, Nordic Nest has focused on more than just translating words. They've worked together to create a full, enjoyable shopping experience for customers everywhere. This dedication to making customers happy has made Nordic Nest a favourite spot for lovers of Scandinavian design all over the world.
