Harron

Founded in 2012, Swoon offers beautifully handcrafted furniture at fair prices. With their focus on trend-led designs, Swoon allows you to bring a touch of effortless style to your space.

Driven by Home Enthusiasts

Created for those who cherish the journey of finding the perfect piece as much as the discovery itself, Swoon recognizes the joy in tailoring a home to perfection. This dedication led to the birth of Swoon, with a focus on delivering exquisite designs without the astonishing price tags.

Thanks to the relentless efforts of the Swoon Studio,and the absence of middlemen and physical stores, they've successfully brought impeccable style with affordability.

Worldly Inspiration, Artisan Execution

For Swoon, the world itself is a canvas. From urban architectures to the crisscross of pathways, everyday surroundings inspire their creations.

Complementing this vision, Swoon places immense value in craftsmanship. Collaborating with some of the finest artisans from the UK and around the globe, they transform these inspirations into tangible masterpieces.

A Personal Touch in Every Corner

Behind Swoon is a warm community of humans who inject soul into the brand. From the Swoon Stars, always eager to assist, to the meticulous quality experts ensuring perfection, every individual plays a crucial role.

While they might not have lavish showrooms, their essence can still be experienced firsthand. Swoon periodically hosts pop-up events and has also carved a niche in John Lewis stores.