Habitat Hand Tufted Wool & Cotton Rug - Natural -120X170cm
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Habitat
Habitat Hand Tufted Wool & Cotton Rug - Natural -120X170cm
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Price History
Description
A stroke of mid-century genius. Woven in India by artisans, dramatically high swirls are carved into tufted pure natural wool to create a luxury layered rug. The graphic pattern pays homage to the bold mid-century style. But with the tranquility of soft neutral shades. While the high low design gives this rug an architectural edge. Should it be laid on the floor or hung on a wall? Now that's an abstract idea. Pair with more textured pieces in complementary soothing colours for a rich calming decor. Made in India. 100% wool, 100% cotton. Woven. Spot clean only. Size L170, W120cm. Size of runner L170, W120cm. 7.5kg. Natural Abstract design.
Our Stylist Says
I really like this hand tufted rug for its versatile, neutral palette and subtle pattern, making it an excellent base in both contemporary and more understated interiors. Its natural wool and cotton composition adds texture and durability, ideal for areas like living rooms or bedrooms where you want a cosy yet practical finish. When styling, consider layering with complementary textiles such as throw cushions or curtains in soft tones, and pair it with sleek furniture to let the rug be the understated focal point. It’s particularly effective in minimalist or Scandinavian-inspired spaces, but its understated design means it can work seamlessly in a variety of style schemes, adding warmth and a tactile element to any room.
Anaya Kapoor
Flitch Interior Stylist
Dimensions
Dimensions can be found on Habitat's website here
About Habitat
The Birth of Habitat
In 1964, Sir Terence Conran founded Habitat in London, aiming to bring a fresh European touch to UK home decor.
The first store, located on Fulham Road in Chelsea, became the blueprint for all Habitat stores to come. The store stood out with its distinct design, and was famously known for selling affordable pasta storage jars just as the pasta market began booming in the UK.
Rapid Expansion & Legacy
Habitat grew swiftly in the UK during the 1960s and even crossed borders with its first international store in Paris in 1973.
The brand's journey through the decades saw various mergers and acquisitions, including its integration with Sainsbury's Group in 2017.
Habitat's innovation extended beyond products; they even launched a mail-order system in 1966 and initiated the concept of flat-pack furniture in 1971.
Celebrating its rich history, the brand marked its 50th anniversary in 2014 by collaborating with past designers and commissioning a special logo.
Innovation & Collaboration
Habitat has always been at the forefront of modern design. Throughout its history, the brand has been renowned for its collaborations with acclaimed artists and designers, ensuring it consistently offers unique, limited-edition collections.
Under the umbrella of the Sainsbury's Group since 2017, Habitat continues its tradition of merging contemporary aesthetics with functional design, solidifying its reputation as a leading name in home furnishings.
