Habitat Folktale Ink Floral Bedding Set - King Size
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Habitat
Habitat Folktale Ink Floral Bedding Set - King Size
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Description
Snuggle up with our folksy, king size duvet set. Its beautiful arts and crafts-inspired pattern adds a touch of traditional, country cottage to your bedroom. Made in ultra soft, 100% brushed cotton percale, this duvet set is deliciously divine. And here's the clever bit. The duvet is reversible, so you can flip between dark damson and cool cream colour ways. Sweet dreams.
Our Stylist Says
I love the folktale ink floral bedding for its bold, intricate pattern that adds visual interest to any bedroom. It works particularly well in eclectic, boho, or vintage-inspired interiors, where its rich colour and detailed design can be showcased alongside textured accessories and layered textiles. Practical styling tips include pairing it with neutral or complementary coloured cushions and throws to let the pattern stand out without overwhelming the space. It’s also versatile enough to work in both contemporary and traditional settings, creating a cosy yet sophisticated focal point. Keep the rest of the bedding simple to highlight its detailed print, and consider adding a few greenery or natural wood accents for a balanced, welcoming look.
Lina Chen
Flitch Interior Stylist
Dimensions
Dimensions can be found on Habitat's website here
About Habitat
The Birth of Habitat
In 1964, Sir Terence Conran founded Habitat in London, aiming to bring a fresh European touch to UK home decor.
The first store, located on Fulham Road in Chelsea, became the blueprint for all Habitat stores to come. The store stood out with its distinct design, and was famously known for selling affordable pasta storage jars just as the pasta market began booming in the UK.
Rapid Expansion & Legacy
Habitat grew swiftly in the UK during the 1960s and even crossed borders with its first international store in Paris in 1973.
The brand's journey through the decades saw various mergers and acquisitions, including its integration with Sainsbury's Group in 2017.
Habitat's innovation extended beyond products; they even launched a mail-order system in 1966 and initiated the concept of flat-pack furniture in 1971.
Celebrating its rich history, the brand marked its 50th anniversary in 2014 by collaborating with past designers and commissioning a special logo.
Innovation & Collaboration
Habitat has always been at the forefront of modern design. Throughout its history, the brand has been renowned for its collaborations with acclaimed artists and designers, ensuring it consistently offers unique, limited-edition collections.
Under the umbrella of the Sainsbury's Group since 2017, Habitat continues its tradition of merging contemporary aesthetics with functional design, solidifying its reputation as a leading name in home furnishings.
