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Gooch Oriental Ziegler Rug, Neutral, L311 x W211 cm

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John Lewis

Gooch Oriental Ziegler Rug, Neutral, L311 x W211 cm

Out of Stock


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Description

A selection of truly unique and totally individual traditional hand-knotted rugs, this range from Gooch Oriental showcases rugs created by different artisans across town and village locations across the world, including traditional Persian creations. Each piece is carefully selected by the Gooch Oriental team to ensure it's authenticity, quality and finish. Each one is knotted by hand, an intricate process using traditional hand knotting techniques. As such, no two pieces are the same, meaning you can add an authentic and unique piece of crafted design into your home, whilst supporting this heritage industry. The Afghan Ziegler style (or Chobi style) is mainly made by Turkmen tribes of Afghanistan settled in the northern provinces of Faryab, Jawozjan, and Mazar-e-Sharif. The wool used is hand spun and then dyed using natural vegetable dyes before being hand knotted using a unique technique of twisting the yarn twice before double knotting. The rugs are then transported to Pakistan where they are expertly finished including washing and trimming using the traditional methods. The word ‘’Chobi ‘’ translates from traditional Afghan language Dari to mean ‘wood’, referring to the natural colours used in the designs. Within the last 30 years Ziegler designs have been rediscovered and old ideas revived. The wool used is from the central Ghazni province of Afghanistan. Knot count per 1sqm – Approx 140000 + knots giving a low-density pile. About your new rug We recommend. It prevents your rug from moving underfoot and protects against colour transfer to the floor Natural fibres may shed. This will reduce over time, and shouldn’t affect your rug’s lifespan or performance When vacuuming your rug, use suction only. Rotating brushes may damage the fibres Blot any spills with a clean, dry cloth. Do not rub or use harsh detergents. Textile backed


Our Stylist Says

I love this rug for its versatile, neutral palette and classic Ziegler-inspired design, which can anchor both traditional and contemporary interiors. Its size makes it ideal for larger living spaces, dining areas, or spacious bedrooms. Styling tips include layering it over solid-coloured flooring or understatement furniture to let the intricate pattern stand out. It works particularly well in neutral, earthy schemes or paired with wooden furniture to create a warm, inviting atmosphere. To keep it looking its best, consider using a rug pad for added stability and comfort underfoot. Overall, it’s a reliable piece that brings a timeless touch to various settings.

Evan Carter

Flitch Interior Stylist


Dimensions

Height:

311.0-311.0cm

Width:

211.0-211.0cm


About John Lewis

Founded in 1864, John Lewis is a trusted and beloved brand where you can find a diverse range of furniture for every style and budget, alongside finding the perfect item that reflects your personal taste.

A Legacy of Innovation and Inclusion

John Lewis started as a small shop on London's Oxford Street in 1864. Today, it's part of a bigger family called the John Lewis Partnership, which also includes Waitrose stores.

What makes them special is that they're owned by their employees, known as 'Partners'. The idea, from the beginning, was to give everyone a say in how the business was run. With over 74,000 Partners (employees) at the heart of its operations, the essence of John Lewis's vision, from over a century ago, still echoes today being the largest employee-owned venture.

Adapting to Changing Times

Like many stores, John Lewis has had to change with the times. They've closed some shops but have grown their online business a lot, especially when more people started shopping online during the COVID-19 pandemic.

Their history is filled with key moments, like buying Peter Jones in 1905, adding Waitrose in 1937, and starting their website in 2001. They've always tried to adapt and stay relevant.

Commitment to a Greater Purpose

John Lewis believes in doing good and making the world a better place. This is seen in the way they treat their employees and customers. For example, in 2021, they were the first big UK store to give parents six months paid leave when they have a baby and two weeks paid leave if they lose a pregnancy. They've been around for over a century and always aim to do the right thing by everyone.

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