Gooch Oriental Shiraz Rug, Red, L152 x W105 cm
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John Lewis
Gooch Oriental Shiraz Rug, Red, L152 x W105 cm
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Description
A selection of truly unique and totally individual traditional hand-knotted rugs, this range from Gooch Oriental showcases rugs created by different artisans across town and village locations across the world, including traditional Persian creations. Each piece is carefully selected by the Gooch Oriental team to ensure it's authenticity, quality and finish. Each one is knotted by hand, an intricate process using traditional hand knotting techniques. As such, no two pieces are the same, meaning you can add an authentic and unique piece of crafted design into your home, whilst supporting this heritage industry. The Shiraz rug shares many of the same features to the Quashgai design and is also made in South Western Persia. They are made by Nomadic tribes which move twice a year between different pastures. Each piece is unique with design typically quite simple and geometric including a central diamond lozenge motif. They are hand knotted freely without following a pattern and taught from generation to generation. Characteristically the colours used in this design include shades of deep red combined with dark blue and elements of green and white and usually made using 100% local wool with a mixture of both vegetable and chemical dyes. In 1sqm of Shiraz rugs there would be around 200000 + knots giving a mid-density pile. For more information on this rug, email [email protected] About your new rug We recommend. It prevents your rug from moving underfoot and protects against colour transfer to the floor Natural fibres may shed. This will reduce over time, and shouldnt affect your rugs lifespan or performance When vacuuming your rug, use suction only. Rotating brushes may damage the fibres Blot any spills with a clean, dry cloth. Do not rub or use harsh detergents. Textile backed
Our Stylist Says
I love this rug for its rich red tone and classic oriental pattern, which instantly adds warmth and character to any room. It's versatile enough to work well in traditional settings like a cosy living room or a classic dining area, but it can also add a bold pop of colour to more modern or minimalist interiors when paired with neutral furniture. Practical styling tips include layering it under a coffee table or arranging around a statement sofa to create a defined seating zone. To keep it looking its best, avoid placing it in high-traffic areas prone to spills and consider a quality underlay for added durability and comfort. Overall, it’s a striking piece that can anchor a space with colour and pattern.
Sienna Brooks
Flitch Interior Stylist
Dimensions
Width:
105.0cmDepth:
152.0cmAbout John Lewis
A Legacy of Innovation and Inclusion
John Lewis started as a small shop on London's Oxford Street in 1864. Today, it's part of a bigger family called the John Lewis Partnership, which also includes Waitrose stores.
What makes them special is that they're owned by their employees, known as 'Partners'. The idea, from the beginning, was to give everyone a say in how the business was run. With over 74,000 Partners (employees) at the heart of its operations, the essence of John Lewis's vision, from over a century ago, still echoes today being the largest employee-owned venture.
Adapting to Changing Times
Like many stores, John Lewis has had to change with the times. They've closed some shops but have grown their online business a lot, especially when more people started shopping online during the COVID-19 pandemic.
Their history is filled with key moments, like buying Peter Jones in 1905, adding Waitrose in 1937, and starting their website in 2001. They've always tried to adapt and stay relevant.
Commitment to a Greater Purpose
John Lewis believes in doing good and making the world a better place. This is seen in the way they treat their employees and customers. For example, in 2021, they were the first big UK store to give parents six months paid leave when they have a baby and two weeks paid leave if they lose a pregnancy. They've been around for over a century and always aim to do the right thing by everyone.
