Gooch Oriental Berber Style Rug, Multi, L179 x W124 cm
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John Lewis
Gooch Oriental Berber Style Rug, Multi, L179 x W124 cm
Out of Stock
Price History
Description
A selection of truly unique and totally individual traditional hand-knotted rugs, this range from Gooch Oriental showcases rugs created by different artisans across town and village locations across the world, including traditional Persian creations. Each piece is carefully selected by the Gooch Oriental team to ensure it's authenticity, quality and finish. Each one is knotted by hand, an intricate process using traditional hand knotting techniques. As such, no two pieces are the same, meaning you can add an authentic and unique piece of crafted design into your home, whilst supporting this heritage industry.
Our Stylist Says
This rug is a fantastic choice for adding texture and subtle interest to a variety of interiors. Its Oriental Berber style offers a timeless yet relaxed aesthetic, making it versatile enough for both contemporary and bohemian spaces. I love how the geometric design pairs well with neutral palettes, stone, or wooden furniture, creating a layered, inviting look. Practical styling tips include placing it under a coffee table in a living room to anchor the space, or layering it over a larger neutral rug for extra depth. Its size makes it ideal for smaller to medium rooms, and the multi-tone pattern helps hide everyday wear, ensuring it stays looking fresh over time.
Anaya Kapoor
Flitch Interior Stylist
Dimensions
Height:
179.0cmWidth:
124.0cmAbout John Lewis
A Legacy of Innovation and Inclusion
John Lewis started as a small shop on London's Oxford Street in 1864. Today, it's part of a bigger family called the John Lewis Partnership, which also includes Waitrose stores.
What makes them special is that they're owned by their employees, known as 'Partners'. The idea, from the beginning, was to give everyone a say in how the business was run. With over 74,000 Partners (employees) at the heart of its operations, the essence of John Lewis's vision, from over a century ago, still echoes today being the largest employee-owned venture.
Adapting to Changing Times
Like many stores, John Lewis has had to change with the times. They've closed some shops but have grown their online business a lot, especially when more people started shopping online during the COVID-19 pandemic.
Their history is filled with key moments, like buying Peter Jones in 1905, adding Waitrose in 1937, and starting their website in 2001. They've always tried to adapt and stay relevant.
Commitment to a Greater Purpose
John Lewis believes in doing good and making the world a better place. This is seen in the way they treat their employees and customers. For example, in 2021, they were the first big UK store to give parents six months paid leave when they have a baby and two weeks paid leave if they lose a pregnancy. They've been around for over a century and always aim to do the right thing by everyone.
