Gooch Luxury Lori Rug
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John Lewis
Gooch Luxury Lori Rug
Out of Stock
+ additional colours and finishes available at John Lewis
Price History
Description
With a subtle pattern to suit any space, the Lori Rug from Gooch Luxury is made from 100% New Zealand wool for an unmistakable soft and strong feel underfoot. This rug is loomed by hand, a traditional shuttle process in which material is laced together to create a strong and durable weave. About your new rug We recommend John Lewis & Partners Rug Hold Underlay. It prevents your rug from moving underfoot and protects against colour transfer to the floor Natural fibres may shed. This will reduce over time, and shouldn't affect your rug's lifespan or performance When vacuuming your rug, use suction only. Rotating brushes may damage the fibres Blot any spills with a clean, dry cloth. Do not rub or use harsh detergents. Textile backed
Our Stylist Says
I love the Gooch Luxury Lori Rug for its versatile, understated design that works well in a range of interiors. Its neutral tone and subtle pattern make it a practical choice for both modern and traditional spaces, adding texture without overwhelming the decor. It’s particularly effective in living rooms or bedrooms where a calm, cohesive palette is desired. To style it effectively, pair it with layered textiles like cushions or throws in complementary colours, and ensure your furniture stands on the rug to create a cohesive look. Its durability also makes it suitable for high-traffic areas, offering both aesthetic appeal and practical resilience.
Sienna Brooks
Flitch Interior Stylist
Dimensions
Dimensions can be found on John Lewis's website here
About John Lewis
A Legacy of Innovation and Inclusion
John Lewis started as a small shop on London's Oxford Street in 1864. Today, it's part of a bigger family called the John Lewis Partnership, which also includes Waitrose stores.
What makes them special is that they're owned by their employees, known as 'Partners'. The idea, from the beginning, was to give everyone a say in how the business was run. With over 74,000 Partners (employees) at the heart of its operations, the essence of John Lewis's vision, from over a century ago, still echoes today being the largest employee-owned venture.
Adapting to Changing Times
Like many stores, John Lewis has had to change with the times. They've closed some shops but have grown their online business a lot, especially when more people started shopping online during the COVID-19 pandemic.
Their history is filled with key moments, like buying Peter Jones in 1905, adding Waitrose in 1937, and starting their website in 2001. They've always tried to adapt and stay relevant.
Commitment to a Greater Purpose
John Lewis believes in doing good and making the world a better place. This is seen in the way they treat their employees and customers. For example, in 2021, they were the first big UK store to give parents six months paid leave when they have a baby and two weeks paid leave if they lose a pregnancy. They've been around for over a century and always aim to do the right thing by everyone.
