EAST END PRINTS Sei and Ru 'O Letter' Framed Print
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John Lewis
EAST END PRINTS Sei and Ru 'O Letter' Framed Print
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Description
A colourful typography print from the alphabet series by Sei and Ru. This fine art-quality print on 210gsm acid-free archival paper is framed in obeche wood in a choice of finishes. The acrylic glaze is light in weight and optically the same as glass. Ready to hang on your wall, it's made in the UK in an exclusive size for John Lewis & Partners. Based in the South of England by the sea, Sei and Ru was founded by Seija Zaman, a graphic designer and self-taught artist whose distinctive aesthetic draws inspiration from the textures, colours and shapes of the natural world. Seija has been inspired to create artwork to brighten up walls and spaces for those special moments or people in our lives. Have you thought about wall hooks and fittings?
Our Stylist Says
I love the East End Prints Sei and Ru ’O Letter’ for its playful yet modern aesthetic. It works particularly well in contemporary or eclectic interiors, adding colour and visual interest without overwhelming the space. To style it, consider pairing with minimalist furniture and neutral tones to let the vibrant artwork stand out, or mix with other colourful pieces for a lively, curated look. Practical tips include hanging it at eye level in living rooms or bedrooms, and layering with smaller prints or plants nearby to create a balanced, inviting display. Its bold design makes it a versatile statement piece that can also add a contemporary edge to more traditional settings.
Imani Lewis
Flitch Interior Stylist
Dimensions
Dimensions can be found on John Lewis's website here
About John Lewis
A Legacy of Innovation and Inclusion
John Lewis started as a small shop on London's Oxford Street in 1864. Today, it's part of a bigger family called the John Lewis Partnership, which also includes Waitrose stores.
What makes them special is that they're owned by their employees, known as 'Partners'. The idea, from the beginning, was to give everyone a say in how the business was run. With over 74,000 Partners (employees) at the heart of its operations, the essence of John Lewis's vision, from over a century ago, still echoes today being the largest employee-owned venture.
Adapting to Changing Times
Like many stores, John Lewis has had to change with the times. They've closed some shops but have grown their online business a lot, especially when more people started shopping online during the COVID-19 pandemic.
Their history is filled with key moments, like buying Peter Jones in 1905, adding Waitrose in 1937, and starting their website in 2001. They've always tried to adapt and stay relevant.
Commitment to a Greater Purpose
John Lewis believes in doing good and making the world a better place. This is seen in the way they treat their employees and customers. For example, in 2021, they were the first big UK store to give parents six months paid leave when they have a baby and two weeks paid leave if they lose a pregnancy. They've been around for over a century and always aim to do the right thing by everyone.
