Dunelm
Dua Floral Jute Rug
£215
+ additional colours and finishes available at Dunelm
Price History
Description
* Floral Design:Soft, nature inspired pattern with timeless charm * Handwoven Jute: Rustic texture with natural character * Flatweave Pile: Slim, sturdy, and perfect for high traffic spaces * Versatile and Easy to Style: Designed to complement a wide range of interiors The Dua Floral Rug brings natural texture and timeless elegance into your home. Its intricate floral design is expertly printed onto handwoven jute, creating a flatweave rug with beautifully rustic character, perfect for living rooms, dining areas, and bedrooms. The low profile flatweave construction makes it effortless to position under furniture while maintaining a clean, streamlined look. Whether you are refreshing a living space or adding warmth to a bedroom, this rug introduces charming natural texture and rustic charm to any room. Why Jute? Jute rugs offer a beautifully rustic texture, and the fibres are impressively durable, making them perfect for everyday living. Made from natural plant fibres, they’re ideal for dry, indoor spaces - just keep them away from moisture to prevent damp and mildew. The Rug Pictured is 160 x 230cm. Care: Unroll your rug and leave for 24 hours during first use. Maintain your rug by shaking to remove trapped dirt and debris. Vacuum regularly without the beater brush to prevent damaging the rug fibres. Cut any loose fibres with scissors, do not pull. For accidental spills blot immediately and spot clean with a damp white cloth, leave to dry and shake to fluff up the fibres. Add an anti-slip underneath your rug to prevent slipping. Rotate every few months to prolong the life of your rug.
Our Stylist Says
I love this rug for adding natural texture and a relaxed feel to a bedroom or living space. The Dua Floral Jute Rug works particularly well in neutral, boho, or rustic interiors, complementing wooden furniture and soft furnishings beautifully. Practical styling tips include layering it over a larger, solid-coloured rug for added depth, or pairing it with woven baskets and linen textiles for a cohesive look. It’s also durability-friendly, making it a good choice for high-traffic areas or households with children and pets. Just keep in mind that jute can be sensitive to moisture, so it’s best kept in a dry, well-ventilated space to maintain its appearance.
Adrian Wells
Flitch Interior Stylist
Dimensions
Dimensions can be found on Dunelm's website here
About Dunelm
A Legacy of Home Comfort Dunelm's Journey
Dunelm isn't just another store; it's a British legacy. Kicked off in 1979 by the dynamic duo, Bill and Jeany Adderley, what began as a simple market stall in Leicester transformed into one of the UK's most prominent home furnishings retailers.
Fast forward a bit, and their first brick-and-mortar store sprang to life in Leicester in 1984. Dunelm didn't stop there, making waves throughout the decades, innovating and expanding, launching an online shopping experience, and securing its place on the London Stock Exchange.
More than Just Products...A Personal Touch
With a whopping 177 stores across the UK, Dunelm isn't just about selling items; it's about crafting experiences. Many of their stores come with cosy Pausa cafes, offering a space to relax and refuel.
And if you've ever felt like joining a community, they've got dedicated Facebook groups for each store locality. It's not just about buying a product; it's about being part of the Dunelm family. Their online platform seamlessly complements their in-store experience, promising product availability and varied delivery options.
Sustainability and Future Thinking
But Dunelm is more than its rich history and expansive product range. At its core, the company is committed to creating that heartfelt sensation of truly being at home. They've placed a solid emphasis on making responsible, long-term decisions that prioritise our environment and cherish future relationships.
85% of their growth over the past five years is credited to market share gains, underscoring their commitment to sustainability and quality.
With over 50,000 products, many of which carry the Dunelm brand or are exclusive, they promise style, quality, and an increasing emphasis on eco-friendly credentials.
