Chit Chat Bed
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Loaf
Chit Chat Bed
Out of Stock
Price History
Description
If ever there was a bed that summed up the spirit of (horizontal) loafing, this is it. And we reckon it could be the perfect spot for a Sunday morning chinwag.
Our Stylist Says
I love the Chit Chat Bed for its clean, minimal design that offers a contemporary yet inviting aesthetic. Its neutral, tan upholstery makes it versatile enough to work in both modern and Scandinavian-inspired interiors, while its streamlined silhouette can elevate a cosy bedroom or a more minimalist space. To style around it, consider adding layered, textured bedding and a mix of soft pillows to soften the look, or pair with upholstered or natural wood bedside tables for a balanced, understated feel. Practical tip: its simple form makes it perfect for small bedrooms or spaces where you want the bed to act as a calm focal point without overwhelming the room.
Clara Reynolds
Flitch Interior Stylist
Dimensions
Dimensions can be found on Loaf's website here
About Loaf
From Beds to Diverse Furniture
Loaf is a popular British furniture store that started as "The Sleep Room" by Charlie Marshall in 2008. Charlie used money from selling his old business and his savings to start it.
At first, they just sold beds, with Charlie researching 187 mattress and bed factories to ensure only the best products. But by 2012, they began selling other furniture like sofas, chairs, and lights, which led to its rebranding as "Loaf."
Their growth was so impressive that by 2013, they ranked 40th on the Sunday Times Fast Track 100, becoming the 3rd fastest growing retailer in the UK.
Sustainability and Ethical Approach
Loaf's commitment to the environment and ethical practices is evident in their efforts to ensure sustainable sourcing. They aim for all their materials to be responsibly sourced or derived from recycled materials by 2025.
For instance, the timber in their sofa frames comes from responsibly managed forests. Additionally, they're working towards reducing their carbon emissions, improving packaging to be 100% recyclable, and respecting animal welfare.
Notably, their wool will be certified to the Responsible Wool Standard by 2023. Loaf also ensures that all their employees, or 'Loafers,' are paid at least the 'real' Living Wage.
Locations and Community Engagement
Presently, Loaf boasts ten showrooms, uniquely referred to as 'slowrooms,' mainly around London. Beyond just business, they're active in community engagement.
They have partnered with St Mungo's, a leading UK charity, aiming to spend 10,000 hours over the next three years volunteering and raising funds to combat homelessness.
