Asiatic Valley Ivory Cut Pile Rug - 170x120cm
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Habitat
Asiatic Valley Ivory Cut Pile Rug - 170x120cm
Out of Stock
Price History
Description
Sink your feet into the indulgently soft Valley range, these eye-catching rugs make a bold statement on their own, enhanced by artfully machine carved 3D patterns. The high-low pile feels velvety soft underfoot while injecting an on-trend Scandinavian look to your space. Made in Turkey. 100% polyester. Wipe clean or lightly vacuum. Size L170, W120cm. 5.1kg. Ivory textured design in geometric forms design.
Our Stylist Says
I love this beige cut pile rug for its subtle elegance and versatility-it brings warmth and texture to a variety of interiors. Its neutral tone pairs well with both modern and traditional decor, making it suitable for living rooms, bedrooms, or open-plan spaces. Practical styling tips include layering it with other rugs for added depth or allowing it to anchor a minimalist scheme with light-coloured furnishings. Because of its size, it works particularly well under a sofa or dining table, helping to define zones without overpowering the room. Its soft pile also makes it a comfortable underfoot choice, blending style with practicality.
Clara Reynolds
Flitch Interior Stylist
Dimensions
Dimensions can be found on Habitat's website here
About Habitat
The Birth of Habitat
In 1964, Sir Terence Conran founded Habitat in London, aiming to bring a fresh European touch to UK home decor.
The first store, located on Fulham Road in Chelsea, became the blueprint for all Habitat stores to come. The store stood out with its distinct design, and was famously known for selling affordable pasta storage jars just as the pasta market began booming in the UK.
Rapid Expansion & Legacy
Habitat grew swiftly in the UK during the 1960s and even crossed borders with its first international store in Paris in 1973.
The brand's journey through the decades saw various mergers and acquisitions, including its integration with Sainsbury's Group in 2017.
Habitat's innovation extended beyond products; they even launched a mail-order system in 1966 and initiated the concept of flat-pack furniture in 1971.
Celebrating its rich history, the brand marked its 50th anniversary in 2014 by collaborating with past designers and commissioning a special logo.
Innovation & Collaboration
Habitat has always been at the forefront of modern design. Throughout its history, the brand has been renowned for its collaborations with acclaimed artists and designers, ensuring it consistently offers unique, limited-edition collections.
Under the umbrella of the Sainsbury's Group since 2017, Habitat continues its tradition of merging contemporary aesthetics with functional design, solidifying its reputation as a leading name in home furnishings.
