Asiatic Nova Berber Rectangle Rug - 120x170cm - Grey
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Habitat
Asiatic Nova Berber Rectangle Rug - 120x170cm - Grey
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Description
The Nova classic Berber rug is a diverse selection of bold Moroccan design incorporating shades of grey. This Berber woven rug is soft to touch and is ideal for use in any areas of the home. Durability - Hard wearing and Stain Resistant. 100% polypropylene. Woven. Wipe clean or lightly vacuum. Size L170, W120cm. 4.69kg. Grey Moroccan inspired pattern design.
Our Stylist Says
I really like this rug because of its versatile grey tone and contemporary design, making it a great anchor piece for a variety of interiors. It works particularly well in modern, Scandinavian, or minimalist spaces where its subtle pattern adds depth without overpowering the decor. When styling, consider layering it over a neutral-toned flooring or combining it with textured fabrics like wool throws or velvet cushions for added warmth. Its size is practical for smaller living rooms or bedrooms, providing a cosy yet stylish foundation. Overall, it’s a reliable choice to introduce pattern and comfort into your scheme without compromising on modernity.
Lina Chen
Flitch Interior Stylist
Dimensions
Dimensions can be found on Habitat's website here
About Habitat
The Birth of Habitat
In 1964, Sir Terence Conran founded Habitat in London, aiming to bring a fresh European touch to UK home decor.
The first store, located on Fulham Road in Chelsea, became the blueprint for all Habitat stores to come. The store stood out with its distinct design, and was famously known for selling affordable pasta storage jars just as the pasta market began booming in the UK.
Rapid Expansion & Legacy
Habitat grew swiftly in the UK during the 1960s and even crossed borders with its first international store in Paris in 1973.
The brand's journey through the decades saw various mergers and acquisitions, including its integration with Sainsbury's Group in 2017.
Habitat's innovation extended beyond products; they even launched a mail-order system in 1966 and initiated the concept of flat-pack furniture in 1971.
Celebrating its rich history, the brand marked its 50th anniversary in 2014 by collaborating with past designers and commissioning a special logo.
Innovation & Collaboration
Habitat has always been at the forefront of modern design. Throughout its history, the brand has been renowned for its collaborations with acclaimed artists and designers, ensuring it consistently offers unique, limited-edition collections.
Under the umbrella of the Sainsbury's Group since 2017, Habitat continues its tradition of merging contemporary aesthetics with functional design, solidifying its reputation as a leading name in home furnishings.
