Dunelm
Ali Traditional Rug
£169
Price History
Description
* Traditional Berber inspired design * Wool look texture * Recycled Polyester * High pile shaggy Ali Wool-Look Berber Rug blends traditional charm with modern comfort. Inspired by classic Berber designs, it features a dense, high-pile texture that mimics the look and feel of wool, soft underfoot and wonderfully cosy. Its foot-sinking softness adds warmth and depth to any room, making it a perfect choice for traditional living spaces with a contemporary twist. Stylish, inviting, and easy to love, the Ali Rug brings timeless character to your home. The Rug pictured is: 160cm x 230cm. Care: Unroll your rug and leave for 24 hours during first use. Maintain your rug by shaking to remove trapped dirt and debris. Vacuum regularly without the beater brush to prevent damaging the rug fibres. Cut any loose fibres with scissors, do not pull. For accidental spills blot immediately and spot clean with a damp white cloth, leave to dry and shake to fluff up the fibres. Add an anti-slip underneath your rug to prevent slipping. Rotate every few months to prolong the life of your rug.
Our Stylist Says
I love the Ali Traditional Rug for its timeless design and rich, warm colours, making it a versatile piece for both classic and eclectic interiors. It works particularly well in living rooms or reading nooks where its pattern can bring depth and character. Practical styling tips include layering it over neutral flooring to add warmth and texture, and pairing it with leather or wooden furniture for a cohesive look. To keep it looking its best, consider placing a non-slip pad underneath and regular vacuuming to preserve its vibrancy and pile. This rug is a great foundation for creating a cosy, inviting space that balances tradition with everyday practicality.
Anaya Kapoor
Flitch Interior Stylist
Dimensions
Dimensions can be found on Dunelm's website here
About Dunelm
A Legacy of Home Comfort Dunelm's Journey
Dunelm isn't just another store; it's a British legacy. Kicked off in 1979 by the dynamic duo, Bill and Jeany Adderley, what began as a simple market stall in Leicester transformed into one of the UK's most prominent home furnishings retailers.
Fast forward a bit, and their first brick-and-mortar store sprang to life in Leicester in 1984. Dunelm didn't stop there, making waves throughout the decades, innovating and expanding, launching an online shopping experience, and securing its place on the London Stock Exchange.
More than Just Products...A Personal Touch
With a whopping 177 stores across the UK, Dunelm isn't just about selling items; it's about crafting experiences. Many of their stores come with cosy Pausa cafes, offering a space to relax and refuel.
And if you've ever felt like joining a community, they've got dedicated Facebook groups for each store locality. It's not just about buying a product; it's about being part of the Dunelm family. Their online platform seamlessly complements their in-store experience, promising product availability and varied delivery options.
Sustainability and Future Thinking
But Dunelm is more than its rich history and expansive product range. At its core, the company is committed to creating that heartfelt sensation of truly being at home. They've placed a solid emphasis on making responsible, long-term decisions that prioritise our environment and cherish future relationships.
85% of their growth over the past five years is credited to market share gains, underscoring their commitment to sustainability and quality.
With over 50,000 products, many of which carry the Dunelm brand or are exclusive, they promise style, quality, and an increasing emphasis on eco-friendly credentials.
