Alderton Rug Rust, 300 x 420cm
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Soho Home
Alderton Rug Rust, 300 x 420cm
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Price History
Description
Hand-knotted in India by skilled artisans, the Alderton rug looks to the oversized, Ikat-inspired patterns found in Soho House Austin. A wool pile lends comfort, while a vibrant colour palette of rust and red tones brings warmth and character, and instantly uplifts any area of the home. Wool pile with a cotton ground Hand-knotted in India Red, rust and yellow tones Inspired by Ikat-inspired fabrics in Soho House Austin Available in five rug sizes and two runners
Our Stylist Says
I love this piece because it adds warmth and visual interest to a room without overwhelming it. The rich rust tones are versatile, working well in both contemporary and traditional interiors, especially when paired with neutral furniture or wooden accents. In a living space, it can anchor an open-plan layout, while in a bedroom, it provides a cosy, inviting feel. Practical styling tips include layering it over a solid-coloured rug for added texture or pairing it with minimalist furniture to let its pattern stand out. Remember to keep the surrounding decor simple to allow the rug to be the statement piece.
Evan Carter
Flitch Interior Stylist
Dimensions
Dimensions can be found on Soho Home's website here
About Soho Home
From Humble Requests to Global Homes
Soho Home's journey began from a simple love for their unique designs. The brand's inception was sparked by guests' desires to take a piece of Soho Houses with them, cherishing their favourite items from these comforting spaces.
This led to the birth of Soho Home in 2016 with their Barwell crystal glassware. Fast forward, the brand has expanded beyond just a few staples, encompassing a wide array of interior items ranging from furniture and tableware to home fragrances and textiles.
A World of Houses, Unified in Comfort
With over 30 Soho Houses across the globe, from vibrant Mumbai to trendy Austin and historic Berlin, the essence remains the same - offering a familiar, relaxed haven. Each House is meticulously designed, mirroring the unique flair of its surroundings.
Every location, with its distinct culture and history, serves as a muse for Soho Home's collections. This is evident in their specific pieces, like the elegant Manette bed found in Kettner's or the dazzling Juliana chandelier gracing the DUMBO House.
Personalise Your Soho Experience
Recognizing the desire to infuse one's space with the essence of Soho Houses, the brand introduced Soho Home Design. This tailor-made service allows enthusiasts to collaborate with their interior style managers.
It's an opportunity to mirror the ambiance of one's preferred Soho House right at home. Eager to explore? Visit Soho.Home.Studios, where one can not only experience their array of products but also schedule a session with their design team.
